Our story began on the streets of New York and continues to draw inspiration from beautiful destinations around the world. 

We obsess about design and exceptional quality, creating beautiful clothes that work for every occasion and transcend seasons. We use ethical and responsible manufacturing practices – all our products are made in India with love. To reduce our carbon footprint, we use mainly natural and sustainable fabrics and our printing uses significantly less water so it’s more environmentally friendly.

Our philosophy is to evoke a wanderlust and free spirit in all our wearers. Whether you are the trend seeker, the hustler, the activist, the social media gal, the life of the party, the believer, we’ll dress you.

Let’s Talk Prints

One of 2021’s hottest trends is predicted to be bold, vibrant prints – and you’re probably already seeing them everywhere, on your Instagram feed, fashion magazines, the runway and the streets. Fashion gurus are saying that prints will dominate this year, and we look forward to adding some vibrance and fun to our wardrobes in 2021 after the year we’ve all had, am I right?

Dear Self, I Love You

Being a girl certainly has its perks – the cute dresses, the fun hairstyles, lots of makeup, girl talk, oh and of course, the higher life expectancy! However, it’s also important for us to recognise that the society we live in hasn’t always been kind to us – in fact there are many industries that still profit from making us feel bad about ourselves.

In Conversation with our #ShayeTribe

We, at Shaye, have always believed in power of sisterhood, a sense of community, and women supporting women. Each piece of clothing we design is created to inspire and empower the woman who wears it. Over time, we have been able to build a community of gorgeous ladies we so lovingly refer to as the #ShayeTribe. We admire each and every one of you, and LOVE seeing your style, your confidence and of course, the way you carry off our pieces.

Closer Than Ever #Quarantimes

We are living in unprecedented times indeed, and it feels like the whole world has turned upside down. Even though the lockdown seems like it has been going on forever, we’re staying positive and taking it one day at a time. With hashtags like #WFH, #Quarantini, #LoveLockdown and #QuarantineandChill taking over our social media, it feels like everyone all over the world is trying to make the best of the situation.

STREET IS THE NEW RUNWAY
STREET STYLE 101

The term ‘Street Style’ has been all over our Instagram and Pinterest feeds, embraced by our favourite fashion bloggers, celebrities and designers for sometime now. We’re breaking it down for you – what it is and how to navigate it.

Street style or street wear is fashion that has emerged and evolved on the street, focusing on individual style rather than high fashion. It’s where creativity meets wearability. It’s not just a trend, but a part of youth culture all over the world now.