Privacy policy

Introduction

1.1. Astrid Fashions Private Limited is an entity registered in India. We are committed to ensuring that the privacy of our customers, visitors, and other users of our website https://shaye.co.in/, its sub-domains, web applications, mobile applications, and our services is always respected. In this Privacy Policy, “Shaye”, “we”, “our” or “us” refers to the Company, Astrid Fashions Private Limited and its affiliates and “you” refers to a user who has provided any information including Personal Information (as defined below) and using any features therein. 

1.2. The protection and security of your Personal Information (as defined below) is one of our top priorities. This Privacy Policy discloses and explains how we collect, use, and protect Personal Information or any other information about you. We also provide information regarding how you can access and update your Personal Information and make certain choices about how your Personal Information is used by us. This Privacy Policy does not apply to information we collect by other means (including offline) or from other sources. 

1.3.  By visiting our website, using our online software, by downloading our mobile app, or by purchasing or using our services, you accept the privacy practices described in this Policy. This Policy is incorporated into, and is subject to, Shaye’s Terms of Service. 

  1. The Information We Collect

We collect different information depending on our engagement with you as further detailed below. 

2.1.  When you visit our website or mobile app, place an order, or raise any other query, we store certain categories of information that you provide us such as personal information, which is information that could reasonably be used to identify you personally, such as your name, gender, address, e-mail address, date of birth, and mobile number, (“Personal Information”), in order to provide you with the services requested. 

2.2. Shaye follows a standard procedure of using log files. These files log visitors when they visit websites. The information collected by log files include internet protocol (IP) addresses, browser type, Internet Service Provider (ISP), date and time stamp, referring/exit pages, and possibly the number of clicks. These are not linked to any information that is personally identifiable. The purpose of this information is for analyzing trends, administering the site, tracking users' movement on the website, and gathering demographic information. 

  1. Legal basis for collection and processing of Personal/Usage Information 

The legal basis for collection and processing of any information collected and processed by Shaye including the Personal Information is (i) your consent at the time of providing the Personal Information; (ii) where it is in our legitimate interests to do so and not overridden by your rights (for example, in some cases for direct marketing, fraud prevention, network and information systems security, responding to your communications, the operation of networks of groups by the network administrators, and improving our website and services). In some cases, we may also have a legal obligation to collect information about you or may otherwise need the information to protect your vital interests or those of another person. We may also process information to comply with a legal requirement or to perform a contract. 

  1. Usage of the Information

We use the information we collect to operate our business and provide you with quality service. The extent of our usage is contingent on which services you use, how you use them, and any preferences you may have. Illustratively, we use your information to: 

4.1. Provide services and improve your experience: We use information about you to provide services, including to process transactions with you, respond to your queries, comments and concerns, provide customer and technical support, and operate and maintain our services to you.  

4.2. Improve our services and customer support: We use the information to understand and analyze the usage trends and queries received from you to improve our services and support. 

4.3. Send emails and other communications: We may also send communications to notify you of our new products and improvements in our services. Additionally, we may invite you to participate in surveys and competitions. You can control whether you receive these marketing messages by using the ‘unsubscribe’ hyperlink at the bottom of each email. 

4.4. Administrative and Legal Reasons: We cooperate with government and law enforcement officials and private parties to enforce and comply with the law. Thus, we may access, use, store, transfer and disclose your information (including Personal Information), including disclosure to third parties such as government or law enforcement officials or private parties as we reasonably determine is necessary and appropriate: (i) to satisfy any applicable law, regulation, governmental requests or legal process; (ii) to protect the safety, rights, property or security of Shaye, our services, our website, or any third party; (iii) to protect the safety of the public for any reason; (iv) to detect, prevent or otherwise address fraud, security or technical issues; and /or (v) to prevent or stop any activity we consider to be, or to pose a risk of being, an illegal, unethical, or legally actionable activity. Such disclosures may be carried out without notice to you. 

4.5. Business Transfer: We may share your information, including your Personal Information with our parent, subsidiaries and affiliates for internal reasons. We also reserve the right to disclose and transfer all such information: (i) to a subsequent owner, co-owner or operator of the website or applicable service database; or (ii) in connection with a corporate merger, consolidation, restructuring, the sale of substantially all of our membership interests and/or assets or other corporate change, including, during the course of any due diligence process. We will endeavor that the transferee who is the recipient of Personal Information commits to privacy measures which are substantially similar to the measures under this privacy policy. 

  1. To Whom We Disclose Information

We do not share any Personal Information with any third party without your consent, except when directed by the law. In exceptional circumstances, we may share information about you with a third party if we believe that sharing is reasonably necessary to (a) comply with any applicable law, regulation, or court order, (b) enforce our agreements, policies and terms of service, (c) defend ourselves against any claims or allegations, and (d) protect Shaye, our customers or others from fraudulent, abusive, or unlawful use or activity. 

  1. Rights of User in relation to data Submitted 

Any customer who has submitted Personal Information to Shaye has the right to (i)  access, correct, or delete such Personal Information subject to us successfully verifying your identity; (ii) object to us processing your Personal Information on legitimate grounds; (iii) to withdraw your consent to our use of your information at any time where we rely on your consent to use or process that information; (iv) opting out of receiving any promotional or marketing material by clicking on the “Unsubscribe” button. Please note that if you withdraw your consent, this will not affect the lawfulness of our use and processing of your information on the basis of your consent before the point in time when you withdraw your consent; (v) right to have the Personal Information transferred; and (vi) lodge a complaint with a supervisory authority, in particular in the jurisdiction of your habitual residence, place of work or of an alleged infringement of any applicable data protection laws. Any request received by us from the customer in relation to the aforesaid shall be acknowledged by us as soon as practicable. 

  1. Shaye’s Role in Information Processing

Shaye is not responsible for the content or accuracy of the personal data contained in the information stored on its servers at the discretion of its customers or users nor is Shaye responsible for the manner in which its customers or users collect, handle disclosure, distribute or otherwise process such information. 

  1. Third Party Advertisements

Shaye’s Privacy Policy does not apply to third-party advertisers or websites. Thus, please consult the respective Privacy Policies of these third-parties for more information. It may include their practices and instructions for opt-out options. Equally, you can choose to disable cookies through your individual browser options. To learn more about cookie management with specific web browsers, please consult the browsers' respective settings. 

  1. Security 

Personal Information we collect is securely stored within our databases, and we use standard, industry-wide, commercially reasonable security practices such as encryption, firewalls and SSL (Secure Socket Layers) for protecting your information. However, as effective as encryption technology is, no security system is impenetrable. We cannot guarantee the security of our databases, nor can we guarantee that information you supply won't be intercepted while being transmitted to us over the Internet or wireless communication and any information you transmit to Shaye you do at your own risk. If, despite our efforts, an unauthorised breach of our security measures occur, resulting in the unauthorised access, duplication, removal or alteration of any Personal Information, third party information, or other Information, Shaye, its directors, officers, employees, promoters, or affiliates shall not be liable or held responsible for any loss resulting from such breach. 

  1. Age Restriction

Another part of our priority is adding protection for children while using the internet. We encourage parents and guardians to observe, participate in, and/or monitor and guide their online activity. Shaye does not knowingly collect any Personal Information from children under the age of 14. If you think that your child provided this kind of information on our website, we strongly encourage you to contact us immediately and we will do our best efforts to promptly remove such information from our records. 

  1. Consent 

By consenting to the terms under this Privacy Policy, you are expressly granting Shaye the right to collect, share, transfer, store, retain, disseminate or use the Personal Information and other information collected by Shaye from your usage of the website and Shaye’s services in accordance with the terms of the Privacy Policy. 

  1. Changes to our Privacy Policy

Please revisit this page periodically to stay aware of any changes to this Policy which we may update from time to time. We may post any changes by a notice on our homepage or by sending you an email notification. We encourage you to review our Policy whenever you use our services to stay informed about our practices. 

  1. Grievance Redressal/Contact Information

Please feel free to contact us if you have any questions, concerns or complaints about this Policy, our practices, or are interested in excising your rights. You may email our designated Grievance Officer:-Tarun Kumar at tarun@shaye.co or contact us at our mailing address below:

F-384, Sector-63, Noida-201301

We will use reasonable efforts to respond promptly to requests, questions or concerns you may have regarding our use of personal information about you. Except where required by law, Shaye cannot ensure a response to questions or comments regarding topics unrelated to this policy or the Company’s privacy practices.

Effective Date: November 1st, 2022